The Ultimate SEO Check List 2024

The ultimate SEO checklist to rank your website is ready. The checklist is divided into two broad categories: one that applies to the whole website at the domain level and the other to the individual pages.

This SEO checklist is not rocket science or a secret sauce to rank your website; it just lists all the best SEO practices in an actionable format.

Domain-level SEO Tasks

One the website goes live the below 17 tasks needs to be performed.

  1. Add Google Analytics (GA4)
  2. Add Google Webmaster
  3. SSL certificate
  4. Website speed
  5. Run Screaming Frog crawl
  6. Check indexibility and crawlability
  7. See if pages are non-indexable
  8. Page should load in 3 secs
  9. Ensure the address matches Google listing
  10. Address uses structured data
  11. Use structured data correctly
  12. Make website responsive and mobile-friendly
  13. Modern website design
  14. Easy front types (readability)
  15. Make font sizes readable
  16. Compress images for loading speed
  17. Fix bloated pages (0 impressions)

Individual Page-level SEO Tasks

These tasks apply specifically to optimizing each page for search engines and user experience. These tasks can be repeated periodically to keep improving the SERP ranking.

Individual page-level SEO tasks have been divided into two categories. One is related to content. A copywriter can handle content-related tasks. The UI and design-related tasks will require a developer to execute them.

Content Optimization

  1. Primary keyword in title
  2. Make title tag click-worthy
  3. Use title modifiers (e.g., “Best”)
  4. Take full 60 characters in the title tag, with keyword in front
  5. H1 tag should have keyword in it
  6. Primary keyword in meta description
  7. Make meta description click-worthy
  8. Primary keyword in URL
  9. Lean URL structure (not long)
  10. Keyword in the first sentence
  11. Add variation of keyword in the copy
  12. No grammatical errors (use Hemingway tool)
  13. Write engaging copy
  14. Use pronouns like “you” and “yours”
  15. Keep paragraphs short and scannable
  16. Use bullet points (numbers and dots)
  17. Add FAQ section
  18. Use descriptive image names
  19. Descriptive and accurate alt tags
  20. Add video content to the page

On-Page SEO (User Experience and Design)

  1. Use multimedia like graphics, images, videos
  2. Use high-quality images
  3. Use unique images
  4. Use perfect image size
  5. Add internal links with descriptive anchor text
  6. Link to external links (should open in new tab)
  7. Clear call-to-actions
  8. Make UX and UI better
  9. Add disclaimers to the page

1. Get title of the page automatically

    <link rel="canonical" href="<?php $url="http://".$_SERVER['HTTP_HOST'].$_SERVER['REQUEST_URI'];echo $url;?>">

2. For Title on Layout Page

<title> {{ $title }} </title>

3. For Title and on Individual Pages

@php($title = "This is the page meta title")

4. For Meta Description on Layout Page

<meta name="description" content="@yield('meta_desc')">

5. For Meta Description on Individual Pages

@section('meta_desc')Meta Description for the page goes here. @endsection

1. Title Tags

  • Include the primary keyword.
  • Keep it within 60 characters.
  • Make it unique and compelling.

2. Meta Descriptions

  • Use primary and secondary keywords.
  • Keep it within 155-160 characters.
  • Make it descriptive and engaging.

3. URL Structure

  • Include primary keywords.
  • Keep it short and descriptive.
  • Use hyphens to separate words.

4. Header Tags (H1, H2, H3, etc.)

  • Use H1 for the main title and include the primary keyword.
  • Use H2 and H3 for subheadings and include secondary keywords.

5. Content Optimization

  • Ensure high-quality, original content.
  • Aim for comprehensive, in-depth content.
  • Use primary and secondary keywords naturally.
  • Maintain readability and structure with short paragraphs and bullet points.

6. Keyword Density

  • Use primary keywords naturally throughout the content.
  • Avoid keyword stuffing (aim for 1-2% keyword density).

7. Image Optimization

  • Use descriptive file names with keywords.
  • Include alt text with keywords.
  • Compress images for faster loading times.

8. Internal Linking

  • Link to relevant internal pages.
  • Use keyword-rich anchor text.
  • Ensure a logical linking structure.

9. External Linking

  • Link to authoritative and relevant external sites.
  • Ensure links open in a new tab.

10. Mobile Friendliness

  • Ensure the site is responsive and works well on all devices.
  • Use Google’s Mobile-Friendly Test tool.

11. Page Speed Optimization

  • Optimize images and media.
  • Minify CSS, JavaScript, and HTML.
  • Use a content delivery network (CDN).
  • Enable browser caching.

12. User Experience (UX)

  • Ensure easy navigation.
  • Improve site design and usability.
  • Reduce bounce rates by improving content relevance and engagement.

13. Schema Markup

  • Implement schema markup to enhance search engine understanding.
  • Use structured data to provide additional context.

14. Social Sharing Integration

  • Include social sharing buttons.
  • Encourage sharing on social media platforms.

15. Secure Website (HTTPS)

  • Use HTTPS for a secure connection.
  • Obtain an SSL certificate.

16. Sitemaps

  • Create an XML sitemap and submit it to search engines.
  • Ensure the sitemap is up-to-date.

17. Robots.txt

  • Use a robots.txt file to control search engine crawling.
  • Ensure important pages are not blocked.

18. Canonical Tags

  • Use canonical tags to prevent duplicate content issues.

19. Breadcrumb Navigation

  • Implement breadcrumb navigation for better user experience and internal linking.

20. Fresh Content

  • Regularly update your content.
  • Add new blog posts or pages consistently.

21. Multimedia Content

  • Use videos, infographics, and other media to enhance content.
  • Optimize multimedia elements for SEO.

22. Local SEO (if applicable)

  • Include local keywords.
  • Optimize Google My Business listing.
  • Include NAP (Name, Address, Phone Number) on the website.

23. Voice Search Optimization

  • Optimize content for natural language queries.
  • Use conversational keywords and phrases.

24. Content Readability

  • Use tools like Hemingway or Grammarly to check readability.
  • Aim for a readability level appropriate for your audience.

25. Outbound Links

  • Include links to high-authority websites.
  • Ensure links are relevant to the content.