From freelancers to small businesses helping companies create websites for themselves the conundrum continues. You have to consider the fact that dozen clients are required to be managed in the dozens by using your expertise in developing and maintaining websites. They require these websites to improve their bottom line and to manage, develop and brand their companies. This on the other hand affects your own digital property which takes a backseat.
It is no wonder that the web design services market in $24 billion strong. The digital agency model has worked until now because they handle the front end design and project management, while handling all of the back-end development that business owners have long avoided. These agencies help create content, design the site and build in features using complex frameworks.
According to Uri Foox, president and co-founder of Zoey, brands are getting tired to hiring and managing complex projects a custom built online store or static website so they are increasingly turning to web design services and also they are discovering and rapidly adopting turnkey solutions that are delivered on a SaaS model.
So you may ask how big is the SaaS market, well for starters, the growing ‘gig economy’ shows no signs of slowing, contributing an estimated $71 billion to the economy. Here is how small businesses, creative agencies and freelancers benefit from partnering with website platforms.
Building the Bottom Line
Entrepreneurs who invest in ecommerce platform assistance will increase their bottom line in the long run. The collaborative approach to decision making allows both parties to leverage their expertise as it relates to the nuances in their business.
“While an extra expense initially, if you find the right partner, they will not only save you money and time in the long run, but they will generate a lot more business for you,” says Foox.