Web Design Tips for E-Commerce Websites

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Online shopping is rapidly increasing with each passing day. A lot of the thanks goes to Online Shopping Portals who use advanced technology on their website to help customers gain from the best shopping experience on their sites.

A well-designed E-Commerce website can generate a lot of traffic to your website and can improve the sales on the website by a huge margin. If you are planning on creating an E-Commerce website you can take note of the following points which will help you create a more user-friendly and successful E-Commerce business.

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  • Reliable Shopping Cart

It is all the more important for an E-Commerce business to add easy-to-use shopping cart software on their sites. It makes the online shopping easier for buyers. It will allow them to add and remove items from a shopping cart and check them all before placing an order.

You should consider choosing a different color combination for the shopping cart so that it is different from other shopping carts on other websites.

  • Ensure Minimal Clicking on Your Website

When visitors visit your website, they will be more impressed with the website if they can do their actions with the most minimal number of clicks.

On the other hand, if the visitor lands on your website and faces problems with the website then they will surely go away and may not return in the future. Therefore you must keep the website design and structure in the simplest form so that you can streamline function such as E-mail signing up, check-out process, registration process etc. It helps shoppers to complete their tasks easily without seeking anyone’s assistance.

  • Hassle-free Navigation

Website visitors look for convenience when they land on an E-Commerce website. Therefore you need to categorize all the products in minimum categories, eliminate complications on your site and guide users towards the right path as per their desire. It helps visitors to know where to start on your website to accomplish various actions.

  • Display Advanced Search Options

If you have an E-Commerce website with an ordinary search facility, then it will not be useful to buyers in this fast and modern age. These days, customers have no time to go through a number of product pages on your E-Commerce site, look for details such as specification and price and compare the different option and waste a lot of time to compare different products with each other to choose the best one.

If you have an advanced search options on your E-Commerce website, customers will be able to search their favorite products/ services on different parameters such categories, brands, price, etc. without visiting multiple pages on your website. It can improve the usability of your site and contribute to its sales up to a great extent.