Leverage Social Media to improve Search Engine Ranking and SEO

SEO Services Company in India                                                                            (Photo Courtesy of Freepik.com)

It has been seen on many website that when it comes to SEO, content is King and there exists a relationship between content and SEO. It is seen that Social Media plays an important role in improving organic search ranking, even if you are not an expert on SEO, it can be seen that Social Media Posting not only increases brand awareness, but also improves traffic on the website along with sales and leads.

To begin with, SEO is the process or activities performed aimed at improving search engine rankings, even earning organic traffic based on search results. As a SEO Services Company in Mumbai, experts pay close attention to site architecture and may even rewrite website content to achieve higher rankings. Search Engine Marketing refers to buying traffic through paid search listings, thus increasing visibility.

This format will work even for Social Media where it should be integrated with a brand’s other marketing and PR efforts, social media and SEO Strategy should work in tandem with each other. The goal of both is to attract new users. This can be drilled down to attracting visitors to the website, boosting e-commerce sales.

Social media can be used to leverage SEO. It is seen that when posting on social media is done it increases the traffic to your website, as users click on your link on such media sites. As a SEO Services Company in Navi Mumbai, links to your content from social media networks can speed up your content indexation.

Shared, posted or tweeted content on social media website increases the volume of traffic to your website. The content is more likely to be shared again and even picked up by a journalist, media outlet or blogger. These influential folks can build a link to your content as they reference or cite it in their work.

Establishing relationships with industry influence-rs and experts will make this easier. Influence-rs and brand ambassadors can leverage your content and help you with some of the heavy lifting when it comes to content dissemination.

To make it easy for others to help you:

  • Make your content easy to share
  • Include relevant keywords in your content
  • Include relevant keywords in your posts
  • Link back to content on your website.

 

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